
Parlux Fragrances Inc. inked an agreement with Iconic Fragrance LLC, a company in which, Jay-Z is a principal owner. This deal raises the bar on the next business ventures this true "bizness" man continues to create. This partnership with Parlux guarantees Iconic Fragrances royalties, profit sharing and positions Iconic with the option to purchase up to four million shares of Parlux! Parlux plans to roll out fragrances for Kayne and Rihanna the summer of 2010, which only builds up anticipation for their releases. Many other celebrities have signed licensing deals with Parlux including, Queen Latifah, Marc Ecko, Jessica Simpson and Paris Hilton, to name a few.
Lastly, Parlux is still negotiating a deal between Jay-Z and another female singer. Wonder who that could
B??? :)

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